How Could Pro-crypto Voters Sway The US Presidential Election?

Candidates’ positions on crypto could play a crucial role in the race for the White House in 2024. A new study reveals the emergence of a significant “crypto voting bloc,” potentially representing 26 million American voters.

Crypto, a new electoral issue emerges

The Digital Chamber, a professional association of the digital assets sector, conducted a national survey of 1,004 American voters in September 2024. The results, published on October 15, highlight the growing importance of crypto-related policies in the American electoral landscape.

According to the study, one in seven voters (14%) considers a candidate’s position on crypto to be “extremely” or “very” important in determining their vote. This group, dubbed the “Crypto Voting Bloc,” would represent about 26 million voters, a significant electoral force.

The political distribution of this bloc is particularly interesting. The survey reveals that 25% of Democrats and 21% of Republicans are more likely to vote for a pro-crypto candidate. This bipartisan trend underscores the cross-cutting importance of this issue.

Major implications for the presidential campaign

The emergence of this crypto voting bloc could have significant repercussions on the campaign strategies of presidential candidates. Perianne Boring, founder and CEO of the Digital Chamber, believes these voters could “tip the balance” in a tight race.

The survey results also show a strong correlation between interest in crypto and certain demographic groups. Notably, two out of five black voters stated that a candidate’s crypto policies would greatly influence their vote, more than double the proportion among white voters.

In response to this data, major candidates are starting to adjust their positions. Kamala Harris, a Democratic candidate, recently expressed her support for policies aimed at protecting black investors. For his part, Donald Trump has proposed ambitious plans, including a national bitcoin reserve and regulatory frameworks favorable to innovation.

In sum, the “crypto voting bloc” is emerging as a new force in the American political landscape. As the race for the White House intensifies, candidates’ positions on crypto could become a crucial issue, capable of influencing the outcome of the 2024 presidential election.